How to create the best quality Iphone videos.

Filming on an Iphone 13 using the free Blackmagic App

1. First things first, Audio is king.

People will put up with a slightly out of focus video, but when it comes to bad audio, it doesn't really cut it. If your are difficult to hear or there are wind noises, people will scroll on bye. If you’re going to be filming yourself regularly, I would recommend investing in a wireless bluetooth mic. DJI make fantastic and affordable bluetooth mic sets like the DJI mic mini.

2. Bad lighting may ruin a good shot.

One of the biggest mistakes that I see when people are filming themselves is standing directly under harsh office downlights.

It can give you "panda eyes" which are deep, dark shadows in your eyes.

  • The fix: Find a window. Position yourself so you’re facing the window and let that natural light do the work. If the window is behind you, you’ll be a silhouette. Using window light is also much better for colour rendition, using daylight instead of artificial light means the camera is able to capture pleasing skin tones and more accurate colours.

3. Frame it right

Before you hit record, think about where the final video will be going. Vertical or Horizontal?

  • Going on TikTok, Reels, or Shorts? Keep it Vertical. Putting it on YouTube or your website? Horizontal is the way to go.

4. All about the angles

  • Camera height has a real psychological impact on how you're perceived. A high angle makes a subject look less powerful, while a low angle can make you appear domineering.

  • Keep your phone camera at eye level or tilted slightly down. It keeps you looking professional and relatable, plus it's a great trick for a flattering angle. No one wants a camera looking up their nose or accentuating a double chin!"

5. Keep it steady

iPhones have great built in stabilisation, but a tripod is better for long talking head video.

  • Grab a basic tripod and a phone adapter. It’s an investment that really increases the professionalism of your videos.

6. Iphone Blackmagic App

The standard iPhone camera app is smart and will compute your settings automatically, but this means the brightness and focus can jump around a bit with changing light. Or you may want the scene to appear darker or brighter than the standard app chooses.

  • The fix: Download the Blackmagic Camera App. It’s free and I highly recommend it. It lets you lock your exposure and see your audio levels, so you can double check that you're being recorded.

6. The "NZ Standard" Settings

In New Zealand, we use PAL setting which records in 25 or 50 fps rather than 24 or 60fps like they use in NTSC regions.

So I usually recommend filming in 4K at 25fps. 25fps is the standard for natural looking motion.

  • Note: 4K files are big and fill up your phone fast. If you're running out of space, switching to 1080p is perfectly fine for social media and much easier to send online.

7. Why the iPhone?

iPhones truly are superior when it comes to shooting video on a phone. The stabilisation is one of the biggest difference between other phone cameras. Resolution is less of an important feature when it comes to recording video.

The colour science is also great, and when you pair it with the right apps and a bit of lighting, the results can be impressive.

Thanks for reading my tips for creating video content on an Iphone.

Let me know your thoughts down below and If there’s something you’re struggling with or a topic you want me to cover in the next blog, just hit reply and let me know. I’m always happy to help.

Cheers,

Nathan

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